"Kintella"
Centella Toner
I founded and managed the Kintella brand, specializing in pennywort extract toner, overseeing the entire product development process from sourcing high-quality pennywort ingredients to formulating a natural skincare solution in collaboration with Namcharm Cosmetics JSC. I designed and executed a comprehensive business plan and marketing strategies, including online campaigns and community outreach, to promote the product. I ensured rigorous production and quality control standards while registering the product for trademark and copyright protection. I successfully sold 500 bottles of the pennywort toner, generating 100 million VND in revenue, with 75 million VND allocated to support pennywort seed sources for farmers in Chon Thanh district, Dong Nai province, contributing to sustainable agricultural development.
The pennywort and mung bean drink project was featured on Ho Chi Minh City Television (HTV9) and widely broadcast to inspire young people to confidently start businesses with simple, everyday plants.
WINGS
Pennywort and mung bean drink start-up
With 500 bottles sold and 25 million VND in revenue, Wings – Health Drinks for a Better Community Wings is a business project that produces and sells pennywort and mung bean juice, promoting health and wellness through natural beverages. Notably, 80% of profits are reinvested to support the Pennywort Farming Cooperative in Đong Thap, which contributes to sustainable agriculture and community development.
